Crisis key-messages grid
A four-column message grid that stays honest under pressure.
This one needs human approval before use — got it?
High-risk prompt: touches sensitive areas. Always have a human review the output before you use it. How to use AI responsibly →
When to use
When something has gone wrong and you have hours, not days. Give the facts only — never speculation.
Prompt template
Draft a key-messages grid for the following situation: {SITUATION_FACTS_ONLY}. Audiences: staff, families / participants, funders, press. For each audience produce: (1) what we say, (2) what we don't say (and why), (3) who says it, (4) when they say it. Rules: no speculation, no legal admission, safeguarding statutory duties come first. Flag anything that should be legal-reviewed.Replace each highlighted placeholder with real context. Keep names and safeguarding details out.
When to use this prompt
Reach for this prompt when you need to a four-column message grid that stays honest under pressure. It's designed for CEO, Comms lead. Typically used within Marketing work.
Not suitable for real-time decisions about individuals, safeguarding cases, or public claims without human sign-off.
How to use it
- 1
Gather your inputs
Have your local context, audience and goal to hand. - 2
Fill in the highlighted placeholders
Copy the template above and replace every highlighted placeholder with real, local context. - 3
Run it in your AI tool
Paste into your preferred AI assistant. Ask a follow-up if the output misses your association's tone. - 4
Work through the checklist
Tick every item before you send, publish or act on the output.
Why this prompt works
Keeps the message consistent across audiences when the pressure is on.
Worked example
Situation facts: minor injury at a session, parent informed same day
What good output looks like
A four-column message grid with owners, timing and legal flags.
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