Crisis key-messages grid
When to use: when something has gone wrong and you have hours, not days. How to use: give AI the facts (never speculation) and your primary audiences — get a message grid that stays honest under pressure.
Higher-risk prompt — human review is required before you act on the output.
This prompt touches safeguarding, wellbeing, funding claims or public communications. Verify facts, remove personal details and check with a colleague before using the result.
When to use this prompt
Reach for this prompt when you need to when to use: when something has gone wrong and you have hours, not days. How to use: give AI the facts (never speculation) and your primary audiences — get a message grid that stays honest under pressure. It's designed for CEO, Comms Lead. Typically used within Marketing work.
Not suitable for real-time decisions about individuals, safeguarding cases, or public claims without human sign-off.
How to use it
- 1
Gather your inputs
Have your local context, audience and goal to hand. - 2
Fill in the template
Copy the template below and replace every bracketed placeholder with real, local context. Keep names and safeguarding details out. - 3
Run it in your AI tool
Paste into your preferred AI assistant. Ask a follow-up if the output misses your association's tone or context. - 4
Review with the checklist
Work through the human-review checklist below before you send, publish or act on the output.
Prefer a guided flow? Adapt with the guided builder — it fills placeholders from your association profile.
Prompt template
Draft a key-messages grid for the following situation: {SITUATION_FACTS_ONLY}. Audiences: staff, families / participants, funders, press. For each audience produce: (1) what we say, (2) what we don't say (and why), (3) who says it, (4) when they say it. Rules: no speculation, no legal admission, safeguarding statutory duties come first. Flag anything that should be legal-reviewed.Replace bracketed placeholders with real context. Never paste identifying details about children, health or safeguarding cases.
Worked example
Situation facts: minor injury at a session, parent informed same day
What good output looks like
A four-column message grid with owners, timing and legal flags.
Why this prompt works
Keeps the message consistent across audiences when the pressure is on.
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